FAQ
Questions, answered.
What the free creative test includes and what happens after you apply.
What is included for free?
Selected brands receive 3–4 test videos built around different hooks. We agree on the format, distribution plan, and success metric before production.
Is the ad spend free too?
No. You pay the platforms directly for media spend. Mesellu covers the creative production included in the selected test.
Does every applicant get free videos?
No. We select projects based on the product, readiness to run ads, creative fit, and ability to share results.
Can I apply without existing footage?
Yes. We will review what you have and discuss any product capture or source material needed for the test.
How do we define success?
We choose a metric that matches the objective—such as click-through rate, cost per purchase, or cost per qualified lead—before the test begins.
Do I have to continue after the test?
No. We may propose an ongoing creative plan after the test, but there is no obligation. Pricing is tailored to the scope.